October 6, 2022

Walmart’s Role as a Circular Packaging Matchmaker

with the introduction of a new circular economy in March Anastasia SmolinaWalmart is focusing on multiple areas of recycling and reuse with highly visible packaging.

Walmart embrace the idea of using 100 percent recyclable packaging for private brands in 2016 with a goal of reaching that goal by 2025. In 2019, the focus has shifted to the inclusion of industrial reusable and compostable packaging in ingredient and use at least 17 percent later Consumer Recycled Plastic Content for Private Brands According to the latest progress report, Walmart hit 55 percent overall packaging target. It hit 9 percent for post-consumer recycled content. Reducing the amount of material used for tangible items is also a major focus of the company.

“In general, packaging, virtually every Walmart buyer works with my team on how we reduce or change,” said Jane Ewing, senior vice president of sustainability at the retail giant. “If we knew what we knew today 20 years ago that when these products were developed, They won’t be developed in the same way.”

For example, Ewing points to the company’s single-use macaroni and cheese containers. which is switching to compostable fiber boxes Another practice supported by the Walmart sustainability team is to eliminate the small plastic windows used by certain packaging to allow consumers to see the product inside. Instead, the image will be placed on paper.

The idea is to bridge the gap between companies. who are looking for good packaging ideas and offer them

Walmart is trying to promote these ideas to other consumer goods companies. through an online tool called circular connector, Launched by Walmart in April as a global resource for companies. who are looking for more sustainable packaging options Since its launch, Circular Connector has gained more than 100 send Walmart’s director of sustainable packaging, Ashley C. Hall, said of innovators hoping to meet their opponents.

“The idea is to bridge the gap between companies. looking for good packaging ideas and offering them,” she said.

US Plastics Treaty Walmart, a long-time partner of Walmart, will consider making those offers for innovation award to be announced later this year Information about practical and scalable packaging options from the list will be released later this year. “Awareness is very important … it will be a tool to use and not sit on the shelf,” Hall said.

Ideas are evaluated on the basis that Walmart uses for its own processes. by prioritizing biodegradable or biodegradable materials and eliminate weeds that are difficult to recycle, such as metallized films. undetectable carbon black Colored polyethylene terephthalate (PET) multilayer material, polyvinyl chloride (PVC) or polyvinylidine chloride (PVDC), polystyrene. Reinforced polystyrene (PS) or expanded polystyrene (EPS), polyethylene terephthalate glycol (PETG) in rigid plastic packaging and biodegradable additives. and biodegradable in petroleum-based plastics Go to the Circular Connector website.. (The item was grabbed from Walmart’s recycling guide.)

Another resource that Walmart has helped support is: Plastic IQwhich is another online resource that helps companies Design new products and packaging such as blister packs. To use less plastic content, Karrie Denniston, Walmart.org’s senior director of sustainability, says more than 175 companies have started using the tool. It was developed jointly by The Recycling Partnership and SystemIQ among other things. It helps teams think through a compromise of methods, Denniston said. The raising of the hand is unbelievably exciting,” she said.

Another notable initiative is the company’s Community Recycling Hub project, in partnership with TerraCycle, which collects non-recyclable items such as personal care products and pet food packaging. The project began near Walmart stores in Arkansas and Oklahoma, and as of July, it’s available in 12 locations, according to the Walmart team. The company is exploring what consumers feel they need to bring back.

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